CAPRI - LOGO & BRAND IDENTITY
2025
37/60
about
I am excited to share the completed logo and brand identity for Capri, one of the newest fashion retail brands set to launch in Los Angeles, California. The vision behind Capri was to capture the vibrant energy and nostalgic charm of 1980s streetwear culture. To bring this concept to life, we developed a custom typography logo that embodies the bold, expressive style of that era. The result is a dynamic and stylish logo that reflects Capri's commitment to vintage-inspired street fashion while appealing to a modern audience. This project included: Custom typography logo design Color palette development inspired by 80s aesthetics Visual identity direction to ensure brand consistency across all platforms Capri is positioned to make a strong impression in the LA fashion scene, and we’re proud to have crafted a visual identity that speaks to its retro roots and forward-thinking spirit.
project information
- published
- 2025
